Prestige skincare brand La Prairie has launched an exclusive new product and corresponding treatment to celebrate the brand’s 25th anniversary.
The product, Skin Caviar Liquid Lift, pays homage to La Prairie’s original iconic product, Skin Caviar Dermo Beads, but with an all-new formulation and experience. The Skin Caviar Liquid Lift combines the brand’s signature caviar beads with new technology featuring a cocktail of advanced peptides and vitamins that delivers an instant lift to the skin, immediate nourishment, and a more youthful complexion.
In conjunction with the launch of Skin Caviar Liquid Lift, La Prairie is rolling out a new service starting this month at its best luxury spa locations in New York, Beverley Hills, and the Grand Cayman. This 30 minute facial leverages the immediate efficacy of the Skin Caviar Liquid Lift to deliver firming, radiant results in an express treatment.
Although just a half hour long, the La Prairie Caviar Express Lift Facial doesn’t skimp on the pampering. The facial starts with a shoulder and neck massage, followed by the application of a hot towel for an added element of relaxation while the esthetician performs a skin analysis. Next, La Prairie’s Purifying or Cleansing Emulsion is used on the face, neck, and décolletage area to clean the skin and prep it for the treatment.
Following the emulsion, the Skin Caviar Liquid Lift is applied to the face and neck area and massaged into the skin with warm dermaglobes that allow for maximum absorption of the serum. Face, eyes, neck, shoulders, and décolleté are then gently massaged using a variety of La Prairie products custom selected for your skin type. The service ends with a warm mask and scalp massage, followed by a reapplication of the Skin Caviar Liquid Lift and an exfoliating treatment for the lips.
By Carolyn Hsu