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752x501_imgCampagnaBackstage_slide33NEW FALL-WINTER 2013 CAMPAIGN

The look is resolutely intense and dreamy. The elegance is natural and confident. The independent character combines with a romantic and yet uncompromising approach.

752x501_imgCampagnaBackstage_slide23A seductive, young modern woman is the star of the Fall-Winter 2013 Furla campaign that will debut worldwide this August with Alison Nix as brand ambassadress. The acclaimed top model has graced the most prestigious international catwalks with her fresh and ultra-modern beauty and won a place on the covers of the world’s leading fashion magazines – the perfect interpreter of those women who, every day, in every city across the globe, love and choose Furla.
The multi-themed campaign features Alison with two of the brand’s iconic bags and by the season’s it bag. The images by Giovanni Gastel reflect the trends of the collection in their design, style and colors, in a play of light and shade, and black and white.

The campaign’s creative concept is taken up in the new Fall-Winter 2013 catalog revealing Furla’s world, with its bags, accessories and jewelry, in a lifestyle dimension. A way of being and choosing. Furla style.

By http://www.furla.com